Creating a retailtainment destination with three floors of fashion retail.
Location
Indianapolis, IN
Sector
Fashion, Retail
What We Did
US Marketing Strategy, Content Creation, Campaign Development, Event Production
Shopping has always been a leisure activity. When Lotte asked Blkprnt to be the lead designer on 16000 sqm of new retail in Dongtan, we knew it was all about reframing this time old tradition to create a retailtainment destination.
Create a destination shopping experience...
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